Black Friday ads leaking all over town, we've rounded them up

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Posts with tag target



Target has apparently come around to MPEG-LA's way of thinking, agreeing to pay royalties to the licensing consortium for its store-brand TruTech HDTVs and DVD players that contain MPEG-2 technology, in return for dropping their pending patent enforcement action. How this affects Vizio's claim that it doesn't have to pay royalties because its suppliers already do remains to be seen, but the delta between the cheaper and cheapest displays could be narrower than ever soon. Check out the admittedly scant details beyond the read link (warning: PDF).
Been in a Target lately? According to VideoBusiness, since upping Blu-ray displays back in May, the retailer's upped BD facings again, from 90 to 150 titles. With several Blu-ray standalone players on sale -- including the store-exclusive Olevia box -- it looks like someone's feeling bullish about its potential. Reports also indicate some stores have installed a second Blu-ray demo area, with spokesman Joshua Thomas saying it is committed to creating a "fun, intuitive shopping environment", but we'd settle for a BOGO, or perhaps some more fully featured value-priced hardware before we officially add Target to the Friends of Blu list.
Looks like all those specials are paying off for Amazon and Wal-mart, as surveys done last fall and this spring indicate they're narrowing the gap with "leading Blu-ray shopping destination" Best Buy. No nifty percentage numbers this time, but according to VideoBusiness, Amazon's own findings indicate its share of the Blu-ray retail market is 3.5 times bigger than its DVD slice. That seems to jibe with NPD's finding placing it number two, followed by Wal-mart (benefiting from enhanced Blu-ray displays and sales of its own), then Target and Blockbuster, respectively, having overtaken Circuit City in the period from fall to spring. Is there anything other than deep discounts and BOGOs that decides where you buy Blu?
It's no secret the rest of the display industry hasn't been happy with Vizio shaking up the low end with its cheap HDTVs, and now Mitsubishi and others have joined in a lawsuit accusing the manufacturer of refusing to license necessary patents. The 15 patents allegedly violated are for MPEG-2 compression that Mitsu, Sony, Samsung, Philips, Thomson, JVC and Columbia University of New York claim Vizio refuses to license. Vizio says it don't need no stinking licenses, since its suppliers already have them and it believes these licenses extend to its products. MPEG-LA also filed a similar suit against Target's TruTech house brand of televisions; while we'll have to wait for a ruling on the case to see who is right, it seems if they can't compete with these lower prices, other manufacturers will make sure cheap HDTVs cost more to make. For its part, Vizio says it does not believe this suit will have a materially adverse impact on its business, so for now, let the low-price flat screens roll.
We are now in day five of the post-Warner Bros. announcement era and CNet has word from several retailers on their response (or lack thereof) to the newly-shifted HD landscape. The CEO's of Best Buy, Circuit City and "not any more or less Blu-ray exclusive than they have ever been despite what some executives might think" Target agree that its a step towards the end of the format war, but seem reluctant to call things over by any shot, or commit to changes in the way they deal HDM. Until further changes do -- or don't -- happen, the electronics aisle will remain divided.
Yeah, we pretty much expected every big box retailer known to man to carry these things, but just in case you were worried about locating a TV converter box in preparation for the upcoming cutover, here's some comforting news. Wal-Mart, Best Buy, Circuit City, Kmart, RadioShack, Target, Sears and Sam's Club are all on the list to carry equipment necessary for analog TV owners to receive OTA programming after February 2009, and just in case one of the aforementioned giants aren't anywhere near you, around 100 more smaller retailers have been certified to stock 'em. Also of note, you can start the new year off right by reminding your great grandparents (or other family members, too) that they can go on and apply for up to two coupons -- which should arrive around six weeks later -- worth $40 apiece to purchase the required boxes. Or, of course, you could just pick them up a new television this holiday season and be done with it.










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