Microsoft's Xbox 360 may call itself the only console to stream Netflix, but all that could be changing -- and soon. As Netflix continues to pull in new subscribers (and cash flow) like it's no big deal, the company is apparently looking to spread its wings even further by integrating its wildly popular Watch Instantly feature into "a device already owned by a large number of consumers." Naturally, the most fitting candidates for that would be Sony's PlayStation 3 or Nintendo's Wii, though the company has yet to come forward with anything concrete. Just so know you, Netflix credits the Xbox 360's streaming integration as the main reason some 2.4 million customers have signed up since late 2008, so it's more than apparent that it loves the game console. Any bets for when this will go down, or are you just plugging your ears in order to avoid potential disappointment?

[Via Joystiq]

Hard though it may be to believe, the Roku has been rockin' the lives of Netflix fanatics for nearly 1.5 years, and if you were thinking an updated version was in order, you'd be on the right train of thought. Images delivered to us today prove that a refreshed iteration is on the horizon, with the Roku XR (model number N1101) retaining the same overall look and feel as the original but adding in niceties like 802.11n wireless support, a USB socket (presumably for loading up media locally) and a 2.5A power input (as opposed to 1.5A). You can also see that the dedicated reset button has been yanked and the bundled remote is exactly the same; in fact, we're told that the old remote controls the Roku XR sans issue. There's no word yet on a price or release date, but we're guessing we'll know significantly more prior to Christmas. Oh, and yeah -- you're not the only one thinking this is quite the underwhelming update, but hey, maybe it'll street for $9.99.

[Thanks, Anonymous]

We knew good and well it was coming, and now the deed has been done. As promised, Blockbuster's On Demand movie rental service has gone live on a bevy of TiVo boxes, enabling Series2, Series3, TiVo HD and TiVo HD XL DVRs to watch all sorts of releases without needing to purchase another set-top-box or tap into their cable company's VOD system. We're told that most rentals will range from $2.99 (for the classics) to $3.99 (for new releases), with the film catalog expected to expand over the coming weeks. HD aficionados will have to wait a tick before seeing any movies available in high-def, but those looking to pick up a new TiVo can now saunter into any Blockbuster retail location in order to claim one. Eager to get in on the action? Fire up your box and hit the "Video On Demand" screen from TiVo Central.

After a quick test run on Entone's IPTV boxes, VUDU has now done the deed with a big time player. In a joint announcement today with LG, the outfit is announcing its first major foray into STB-less movie streaming. LG's Netflix-friendly LH50 line of connected HDTVs will act as the hosts, with VUDU's tried and true high-def streaming service acting as the highly anticipated guest. The outfit's next generation movie platform will enable owners of the 47LH50, 50PS80, 60PS80 and 42LH50 to buy or rent HD and HDX (1080p) films on demand through a refreshed user interface that promises no stutters or buffering waits. The new VUDU also brings along instant fast forward and rewind as well as instant start for all movie qualities, and as before, there's no monthly fee associated with the service. Eager to dive on in? It'll be made available for everyone (existing owners included) starting next month, and just so you know, we definitely don't envision LG being the last TV maker to slip under VUDU's covers. The full release is after the break.

Update: From the sounds of Vudu's solo PR, the LG sets are just the first off the line, so we'd expect a few more manufacturers to partner up soon.

As depressing as it is to see an American icon come this close to collapse, is it really any surprise? While the world kept turning, Netflix kept reinventing itself and movies found their way onto the internets (legally), Blockbuster sat still... and that's putting things nicely. Sure, it tried the whole movie set-top-box thing, but no on will argue that it went about things the wrong way. In a recent SEC filing, the company made perfectly clear that there was serious risk that it wouldn't be able to refinance its crushing debt load in order to stay afloat for a wee bit longer; in fact, it noted that said quandary raised "substantial doubt" about its "ability to continue." 'Course, hampering its Total Access rental plan and promising less stock in-store doesn't exactly sound like a brilliant plan to be successful, but maybe yesterday would be the best time to completely revolutionize its business and go online only. Just an idea, is all.

We figured it would happen sooner or later, but quite honestly, we never imagined we'd see a public library stocking Blu-ray Discs this soon. A vigilant tipster has pointed out that the Washington Centerville Public Library in Ohio now has BDs for patrons to check out, though his own observances have revealed that the general public is still having a hard time understanding that these discs cannot be played back on standard DVD players. And yes, that's despite the dozen signs informing them of that little fact. In order to make them easily identifiable, all BDs in the library are kept in their iconic blue cases, and as the collection grows, guests are allowed to check out a limit of two at a time. Has your library jumped on the Blu-ray bandwagon? Give it a call and find out.

[Thanks, Ryan]

Whoa, Nelly. This is getting serious. As 3D looks to infest each and every cinema it can, Sony has just inked a potentially ginormous agreement with 3D guru RealD that will provide "3D digital cinema systems that combine a single Sony 4K projector and its new 3D dual lens adapter with RealD technology." In other words, you could soon be seeing 3D cinema through a 4K projector, which just might lead to your head exploding from visual overload. The agreement makes mention of a "specially designed optical filter tuned for the projector, resulting in the ability to deliver crisp 3D images to screens up to 55 feet in width." Also, the relationship makes it possible for existing 2D installations to be upgraded with 3D capabilities, and honestly, even we're excited about 2K of 3D resolution per eye.

Futuresource Consulting has produced some rather controversial predictions before, so it's not at all surprising to find that it was this firm that forecast a whopping 100 million Blu-ray Disc would be sold in 2009. As we wait for BD sales to exceed DVDs in 2012, we're told that consumers are on pace to purchase in excess of 100 million Blu-ray Discs across the US, Western Europe and Japan this year. Mai Hoang, Senior Market Analyst, even concluded that in America, BD has moved from "early adopter phase through to early majority," noting that in the US last year, BD video retail sales increased some 320 percent to 24 million units. Couple that with rampant growth in the UK, and that 100m figure seems just a wee bit more believable. Of course, it's not like these guys really have any accountability in any of this, but at least these conjectures will lead to some pretty fiery discussions, right? [Warning: PDF read link]

[Via Joystiq]

VUDU made some pretty big waves with its Blu-ray-rivaling HDX downloadable format, and now it's pushing the envelope once again by becoming the first on-demand service to actually sell (as in, for keeps... on your box, anyway) HD and HDX movies. Starting today, all VUDU owners can browse a growing library of for-sale high-definition flicks, and it should be noted that both HD and HDX titles will sport the same price tags (between $13.99 and $23.99). Initially, only around 50 films will be available, all of which are from top independent studios. Magnolia Picture's Man on Wire, which just so happened to take home an Oscar this year, is in that group of 50 along with FirstLook Studios' Transsiberian and War, Inc.. Better still, VUDU intends to make future releases available for purchase day-and-date with the DVD release, and we can only hope that major studios get with the program and follow suit. Full release is after the break.

Believe it or not, marketing goes a long way. According to a new joint study conducted by the Consumer Electronics Association (CEA) and the Entertainment and Technology Center at the University of Southern California, interest in 3D (at least in America) is on the rise. The research found that within the past 12 months, nearly 41 million US adults have reported seeing a 3D movie in theaters, and of those, around 40 percent admitted that they'd prefer to watch a movie in 3D versus 2D. We're struggling to determine whether to focus on the fact that over half would actually prefer the 2D version, or whether it's a good thing that the pro-3D crowd is as high as 40 percent. At any rate, the study also found that 16 percent of consumers are interested in watching 3D movies or TV shows within their home, while 14 percent are interested in playing 3D video games. Ready for the most amazing statistic? Over half of those polled said that having to wear special glasses or hold their heads still while watching a 3D TV program would have "no impact on them purchasing a 3D set for their home." Hmm.

[Image courtesy of TheAge]

Considering that we've already heard whispers of price premiums for streaming content, we suppose rumors of a dedicated streaming tier aren't that far fetched. In a recent report from Bloomberg, Netflix Chief Executive Officer Reed Hastings was quoted as saying that by 2010 (that's next year, y'all), consumers may be able to opt for a streaming-only package that would provide access to Watch Instantly content alone. Reed realizes that in order to maintain its current level of success, it has to "nail" the streaming aspect. No doubt, we certainly envision the streaming portion becoming more popular in the coming years, particularly if it can strong-arm studios into providing new releases for download. Sadly, he didn't talk pricing, but Netflix never has been one to gouge its subscribers, and we get the feeling it wouldn't just start on a whim in 2010.

[Via Yahoo! Tech]

For those of you that enjoyed the NBA All-Star circus in 3D this weekend, you'll soon be able to indulge in similar events in far more places. Cinedigm has announced today a partnership with Sony Pictures Releasing Corporation that will bring Live 3D HD capabilities to upwards of 10,000 digital cinema projection system across the US. Make no mistake -- companies can force consumers to pay attention if enough money and marketing is poured into something, and we get the feeling that these 3D events in cinemas aren't going away anytime soon. In fact, Cinedigm ultimately hopes to showcase spectacles such as the Super Bowl and the Olympic Games via its 3D HD technology, and with support like this, we don't see any reason why it won't be able to.

Ah, the question we've been waiting for has finally arrived. With the economy leading more and more individuals to search for entertainment at home, many are wondering which movie rental service to sink their hard-earned dollars into. Take it away, Brandon:

"I'm looking to subscribe to either Netflix or Blockbuster for movie rentals, but I wanted some input from current users first. Which service is superior? Has anyone used both? I'm talking about the by-mail option, there aren't enough new releases available online for me to worry about. A little guidance, please?"

We know, it'll be difficult to quell your fanboyism here, but let's try to stick with facts and figures, okay? Has Blockbuster and / or Netflix treated you right / wrong? Let's hear it!

Got a burning question that you'd love to toss out for Engadget HD (or its readers) to take a look at? Tired of Google's blank stares when you ask for real-world experiences? Hit us up at ask at engadgethd dawt com and keep an eye on this space -- your inquiry could be next.

We already saw these delightful pieces of Blu-ray magic unveiled in Norway, but TheDigitalBits has confirmed that Star Trek: The Original Series - Season One, Star Trek: Original Motion Picture Collection and Star Trek: Motion Picture Trilogy will all ship here in America, with the former shipping on April 28th and the latter two on May 12th. The details about each collection are far too lengthy to cover in this space, but you can head down to the read link if you're even remotely interested in dropping $118, $104.99 or $29.99 (in order of mention).

[Via The Blu-ray Blog]

We can't say the economic crisis has been too kind to every industry, but it's been a best friend to Netflix. As consumers divert their out-on-the-town dollars to sit-on-my-arse-and-watch-Netflix dollars, the by-mail and streaming movie rental company is just breaking records left and right. After closing a stellar 2008 with 9.4 million customers, the company has today announced that the 10 million mark has been crossed. For those struggling with basic math, that means that it has added 600,000 net subscribers since January 1st. So, where does Netflix go from here? Into every nook and cranny it can, of course, so don't be shocked to see Watch Instantly creep onto your next HDTV, set-top-box, Blu-ray player or portable microwave. Seriously, it could happen.