Blockbuster kiosks to offer movies on SD cards, you some candy as you checkout
[Via FastCompany]
Posts with tag blockbuster
Expect various movie streaming services to pop up in every store brand TV, Blu-ray player and set-top box around shortly, now that Funai and CinemaNow have announced a business deal. The two companies have a lot in common, while you may see Sylvania, Magnavox, Philips and Emerson as the brand on the shelf, Funai puts together the lower end electronics that end up flying off the shelves of local Wal-marts, while CinemaNow 's movie store is behind the online efforts of giants like Blockbuster. Be prepared to notice on-device streaming as the next checkbox next to "3D digital comb filter" on every generic cardboard box in the electronics aisle, though until the experience improves we don't see too many customers taking advantage.
As a part of its "transformation to a Multi-Channel Brand" Blockbuster continues to use its name recognition to reach new markets, simultaneously trumpeting the success of a partnership with CinemaNow, resulting in Blockbuster OnDemand on Samsung HDTVs, Blu-ray players, as well as other hardware and soon, Motorola phones, while also easing into the cable video on-demand arena. In deals with Suddenlink and Mediacom via their VOD provider, Avail-TVN, they'll start off slowly by rebranding parts of their VOD service under the Blockbuster name, do some cross-promotion and then eventually take their relationship to the next level by allowing customers to search the rental giant's Blu-ray and DVD library for movies that might not be on VOD right now. The old dog seems willing to try anything to get back on top, but alone or all together, it's tough to see these strategies restoring the customer base Netflix and Redbox continue to eat away.
Look out Redbox, Blockbuster is coming. The rental giant is expanding its test program with NCR, planning to deploy kiosks in all 57 Big Y locations in Massachussetts and Connecticut by September 3, with a familiar $1 per night pricing scheme. No word on any Blu-ray discs being tucked into these automated movie towers, and while 57 locations is hardly on the level of Redbox's thousands of self service locations, we wonder if this is just the beginning of a push to the "10,000 kiosks installed within 18 months" goal stated by NCR CEO Bill Nuti a year ago, but we suppose we'll know they're big time when the movie studios start suing.
You know what the last thing a losing company should do? Something that makes even more of its customers jump ship. As Blockbuster looks to cut costs and buy fewer DVDs from studios, the company is also hoping that Total Access customers don't notice a tiny change (posted in full after the break) in the fine print. Up until now, Total Access customers could swap their by-mail rentals in store for a DVD that didn't count against their maximum out-at-a-time number; starting right about now in most locations, "all free movie in-store exchange rentals will count towards the number of DVDs you are allowed out under your Total Access plan at any one time." Of course, it also removed the return date limitation on all movies rented in-store while still a paying Total Access subscriber, but clearly the cons outweigh the pros here. Anyone considering Netflix now that Blockbuster has pulled a fast one?












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