We'll admit -- we were pretty amazed to hear that
Journey To The Center Of The Earth pulled in
more revenue in 3D than 2D, but this figure is downright jaw-dropping.
My Bloody Valentine 3D, which
we noticed was one of the first big screen releases to really be pushed in the format, grossed $27 million in its opening weekend. Ready for the kicker? 3D screens outperformed 2D screens 6:1, with
RealD taking credit for a staggering 71 percent of the $27 million. Moreover, the flick was also the first to ever be released in over 1,000 digital 3D locations, so we're sure that didn't hurt matters. We won't deny that we've had our
sincere doubts about the future of 3D cinema, but figures like this can make even the most hardened pundit take another look. Full release is after the break.
