Microsoft is busy announcing a slew of upgrades to Xbox Live, and the biggest news so far is relaunch of the video service, now Zune-branded with 1080p instant-on streaming content in 18 countries. XBL is also now integrated with Facebook -- your Facebook account can be linked to your Gamertag, and games will support Facebook Connect for sharing content online. That's pretty huge -- but if that wasn't enough, you're also getting Twitter and Last.fm in the deal. Want more? Netflix users will now be able to browse the entire catalog instead of simply loading their queue, and Microsoft has also gotten its Party Watch system in order, so you'll be able to heckle videos with your online friends. Last but not least, there's now live TV streaming for UK and Ireland gamers, who'll get Premier League soccer live from Sky. All in all, a solid set of updates for XBL -- but we'll wait and see how that "1080p" video looks before we pronounce Blu-ray dead. PR blurb after the break.

In July, BD-Live is going beyond the players when Warner Bros. includes a Facebook tie-in on the Watchmen: Director's Cut Blu-ray release. Probably not enough to turn around BD-Live's rep with this crowd, but others may be surprised to find community screening invites wedged between their Mafia Wars invites and status updates. Also exclusive to the Blu-ray is "Maximum Movie Mode" for a split screen view of the action and video commentary from director Zach Snyder, plus Watchmen: Focus Points, Real Super Heroes, Real Vigilantes and Mechanics: Technologies of a Fantastic World extras. Due either July 21, The Hollywood Reporter says we can expect the theatrical version on VOD, Xbox and PlayStation movie stores, while iTunes and Amazon will deliver the Director's Cut without the disc.

Read - Watchmen Gets Heroic on DVD and Blu-ray on July 21st
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Clearly, having access to your Netflix queue on your iPhone just isn't intimate enough, and now the company is expanding its reach once more by announcing Facebook Connect integration. Officially, the integration "seamlessly links a Netflix member's account with his or her Facebook account," though with Facebook changing its layout every three month, you probably won't be able to find the Netflix bit by the time summer draws to a close. At any rate, Facebook Connect will extend members' movie ratings from the Netflix community to Facebook, and of course, Netflix subscribers can decide whether or not they want to take advantage. The idea here is for Facebook friends to yap online over ratings and such, and generally keep Netflix on the tip of their tongue at all times. Hit up the full release past the break for all the appropriate setup information.