Renting isn't the same as owning. You expect to lose your rental after some short period so it doesn't really matter how its encrypted, encoded, purchased from, tied to a device or anything else. The same is not true for purchased content. At the very least there needs to be a common industry format and common industry DRM so that consumers can purchase movies anywhere and play them on any compatible device. Digital downloads will never take off (except on torrent sites) while different companies try to lock purchases into their own hardware, or tie it to particular service.
Reader Comments (Page 1 of 1)
DrXym @ Apr 30th 2009 12:11PM
Renting isn't the same as owning. You expect to lose your rental after some short period so it doesn't really matter how its encrypted, encoded, purchased from, tied to a device or anything else. The same is not true for purchased content. At the very least there needs to be a common industry format and common industry DRM so that consumers can purchase movies anywhere and play them on any compatible device. Digital downloads will never take off (except on torrent sites) while different companies try to lock purchases into their own hardware, or tie it to particular service.