Mitsubishi LAZRTV and LAZRTELEVISION trademarks surface

by Darren Murph Feb 4th 2008 @ 9:24AM

Thanks to CES being over and all, the latest Mitsubishi trademarks to surface aren't at all surprising. Apparently, the company went ahead and locked down LAZR last November (um, okay?), and now it has given us two more hints as to what the sets may eventually be called. As of late last month, Mitsu has filed to protect the trademarks LAZRTV and LAZRTELEVISION, despite society's growing frustration with model names spelled with Caps Lock depressed and numerous vowels inexplicably missing. 'Course, only time will tell whether the firm will actually use these monikers when its Laser TVs are finally loosed, but we'll go ahead and credit Motorola for giving 'em the idea (in a roundabout way, at least) in the first place.

[Via Trademork]
Read - LAZR trademark filing
Read - LAZRTV trademark filing
Read - LAZRTELEVISION trademark filing

Filed under: Industry, Displays, Mitsubishi

Tags: laser, laser tv, LaserTv, LAZR, LAZRTELEVISION, lazrtv, Mitsubishi, trademark

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Reader Comments (Page 1 of 1)

Neutral

Student Driver @ Feb 4th 2008 10:23AM

Great. Here's a free one:

Mitsubishi, the Motorola of TV...

I hope those names become really relevant to some tech they are going to use. At least we now have two l33t COBOL users to come up with this stuff.

Neutral

Andy B. @ Feb 4th 2008 1:47PM

People are just failing to realize what the model name actually means...
LAZR != laser, but rather LAZR = lazier.
:-)
Combine that with a tentive sales pitch of something like, "Our new TV's are so amazing, you'll never want to stop watching." ... see what I mean?

Neutral

EQC @ Feb 4th 2008 5:59PM

who cares what the product name is...just get it to market fast and cheap, k? Aren't these supposed to look better than plasma/lcd while costing significantly less for huge screens? Who cares if it's 10" thick and called "LAZR FUR LUZRS" if the set is bigger, cheaper, and has a better picture?

Neutral

richardginn @ Feb 4th 2008 7:16PM

I like LAZRTV the best out of the three.

I think a laser based TV at first is going to cost around the same as a LCD/Plasma TV, but have lower power consumption numbers.

Neutral

locke6854 @ Feb 5th 2008 6:15AM

more shades of red than any other type of tv

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